Monday Mar 27
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41. BBDO – A Tale of Two Asian Cities
(Issue #02/Interviews)
BBDO is perhaps the strongest advertising network globally, right now. At the 2008 Cannes Festival BBDO Worldwide was the most awarded network. Two of its Asian hotshops in Bangkok and Manila perennially ...
42. Jim Aitchison: Back to Batey Ads
(Issue #02/Interviews)
... industry. Indeed, some of the very best creatives in the world today worked at Batey in its early days, when this boutique agency put Singapore on the advertising map. We caught up with one of the people ...
43. The Jureeporn Thaidumrong Hour
(Issue #01/Interviews)
Jureeporn “Judee” Thaidumrong is one of Asia’s most awarded talents. Unless you hail from magical Thailand, she unquestionably boasts one of the most unpronounceable names in the advertising business too ...
44. Edmund Choe - The Amazing Saatchi-Man
(Issue #01/Interviews)
... away the seagulls. Agency.Asia: You were originally from Malacca, yet ultimately you got your start in advertising in Singapore, right? What about your early days in the business - how did you settle ...
45. McCann and Microsoft - The X-Factor
(Issue #01/Interviews)
... Film and Interactive categories. How can you convey the impact Xbox had upon the global advertising awards. What was the final tally? Jeremy Perrot: The heralded Halo 3 "Believe" campaign - which already ...
It is time now - someone has to announce, officially, that the advertising industry is dead. Business is now only interested in creating brand communications strategies, it is not really interested in ...
47. Ant Keogh - the "BIG AD" man
(Issue #01/Interviews)
... artist’? Ant Keogh: Well, much of the time I’m totally caught up in advertising. But at various stages I’ve taken substantial time off - the lengthiest time being about nine months – to concentrate on ...
48. The Neil French Interview
(Issue #01/Interviews)
Neil French has been labeled the most gifted, influential, flamboyant and, at one time, the most chauvinistic man in advertising. As the former Worldwide Creative Director of WPP, he simultaneously presided ...
When a new agency is appointed to a clients’ business, there tends to be two reactions… Either honeymoon period is kicked off as the agency celebrates and client teams get acquainted with their ...
... name. In markets like Brazil and India we see a level of celebrity given to the agency side – and the advertising industry is all the healthier for it. This is despite the fact that advertisers in China ...
51. Models
(Section)
Models. An essential part of many successful advertising campaigns - and often difficult to find when you need them most. Agency.Asia intends to build the most comprehensive registry of talent across the ...

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